Online Shopping In India Is Growing At Fast Pace

According to a study conducted by Nielsen on the online shopping trend, it was found that approximately 875 million people had shopped online in 2011, a rise of almost 40% over 627 million shoppers recorded in 2009. This reiterated the fact that about 85 percent of internet users have at some point of time shopped for some product or other online. Out of these approximately 60% of these shoppers chose to pay via credit card, while others selected other means of payment. With an increase in the number of internet users in India, online shopping in India is fast becoming

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